Falafel Truck Branding & Promo Video
For this project, I created a fun and colorful design for a falafel food truck. I started by choosing a background color, then added black-and-white illustrations of falafel, fries, and shawarma randomly across the background. After that, I layered the same illustrations in full color using Photoshop. I applied the final design on a food truck mockup and brought it into After Effects to create a promotional video for the upcoming event in Amsterdam.
Amsterdam, renew your view campaign billboards
For this project, I designed large-format billboards (3320x2360 mm) for Amsterdam renew your view campaign using Adobe InDesign. I worked with photos, texts, typefaces, and layout instructions to create the desired visual impact. Throughout the process, I developed multiple versions and refined them based on client feedback. The result was a powerful and eye-catching billboard series that effectively conveyed the campaign’s message and was allover Amsterdam's streets.
ALASEEL Branding
I created the full branding for Al Aseel Dairy Products.​
Logo Design: Designed the brand logo using Adobe Illustrator, reflecting the natural and traditional values of the company.​
Packaging Design: Created multiple packaging designs using a combination of Adobe Illustrator and InDesign.
Mockups: Produced realistic mockups for the packaging using Adobe Photoshop to showcase the products professionally.
Delivery Van Design: Designed the vehicle branding layout using InDesign, and visualized it through a Photoshop mockup.
Business Card Design: Designed the business card using InDesign, and created a clean mockup in Photoshop.
This project allowed me to combine branding, packaging, and print design into one cohesive visual identity.
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Amsterdam Area Guide
Amsterdam Area Guide 2024, a publication that highlights attractions and experiences across the Amsterdam region. Using Adobe InDesign, I integrated photos, maps, and text from Word documents, following detailed instructions for layout, typography, and visual consistency.
Over several weeks, I developed multiple design versions and collaborated closely with the content team.
I carefully processed feedback to refine each layout, ensuring the final result was both visually attractive and aligned with the brand’s identity.
This experience strengthened my skills in editorial design, teamwork, and working with professional design guidelines in a real production setting.
Uit In Amsterdam Monthly Magazine
Uitkrant is a monthly cultural magazine published by amsterdam&partners, featuring upcoming events, exhibitions, performances, and highlights from the city’s cultural scene. It serves as a guide for both locals and visitors, offering insights into what’s happening in Amsterdam each month.
Using Adobe InDesign, I integrated received photos and texts while carefully following the magazine’s layout and typography guidelines
Illustrations and logos
